In an era where fast furniture dominates, aMATTERofDESIGN emerged with a bold vision: to bridge European design excellence with accessible sophistication. Founded in 2017, our journey began in Hong Kong as a curator of functional artistry, partnering with visionary European brands that redefine modern living.
Born from founders who left corporate giants to challenge “export-only quality” norms, we’re driven by a mission: democratize design without compromise. Whether collaborating with Milan’s ATHOMEOAK on AI-powered customizations or showcasing Guangdong’s artisan workshops, we honor heritage while embracing innovation.
From Shanghai studios to Guangzhou lofts, we’ve witnessed how intelligent design transforms cramped spaces. Drawing from Huaju Group’s 60+ years of expertise, our modular solutions—wall beds doubling as bookshelves, expandable dining tables—maximize every square inch. Our Milan-based design team reimagines Italian Renaissance elegance through smart, space-saving silhouettes, proving luxury thrives even in 300-sq.-ft. apartments.
Born from founders who left corporate giants to challenge “export-only quality” norms, we’re driven by a mission: democratize design without compromise. Whether collaborating with Milan’s ATHOMEOAK on AI-powered customizations or showcasing Guangdong’s artisan workshops, we honor heritage while embracing innovation.
Gain a deep understanding of customer needs and deliver tailored solutions, rather than relying on standardized processes
After service completion, request feedback on satisfaction and continue to offer ongoing support.
Align actions with words and deliver on every commitment.
Service personnel must possess in-depth product/industry expertise to resolve complex inquiries.
Defined by clean lines and functional beauty, Scandinavian furniture embraces light-toned woods like birch and ash. Think modular sofas with removable woolen covers, paired with matte-black metal accents. The aesthetic prioritizes airy spaces and tactile textures—imagine a Hay Design Mags Sofa against pale oak flooring, softened by a sheepskin throw.